Vancouver
World Congress

Wells Bristol was engaged by the World Congress committee to develop the events brand identity, brand communications and brand advertising. This Congress is the largest international event to take place in Vancouver since the Olympic Winter Games. Part of our brand solution included leveraging the natural beauty of Vancouver, its ethnic diversity and world class amenities.

This congress was one of the most important medical conferences to be held in Canada in the past 20 years. The World Congress brought over 20,000 delegates to Vancouver and generated over 15 million in revenue. Our branding and communications for the congress were proven to be extremely effective and garnered high praise from congress officials and international delegates. And most importantly, sponsorship and delegate registration goals were vastly exceeded.